You are spending, but the result is unclear.
Marketing activity is happening, but it is difficult to tell which channels, pages, or investments are actually contributing to growth.
Digital Marketing Audit · FAVE™
Find what is actually limiting growth before you spend more.
FetchIt's FAVE™ diagnostic is a founder-led digital marketing audit that looks across the parts of your marketing that should work together — then identifies what is working, what is holding growth back, and what deserves attention first.
Start with the real question
You do not need more marketing until you know what needs fixing.
A useful audit is for the moments when the next move is unclear — not when you simply want another checklist.
Your marketing is fragmented.
The website, search visibility, paid media, content, follow-up, and reporting exist as separate pieces without one clear view of how they work together.
You are deciding what to invest in next.
You are considering a new website, SEO, advertising, content, automation, or another growth investment and want evidence before committing resources.
You want a second opinion.
You already have internal resources or outside partners but want an independent reading of what is working, what is missing, and what should change first.
What we review
The audit looks at the system, not one isolated channel.
The exact depth depends on your business and what is active today. These are review lenses, not a fixed package or a checklist applied the same way to every company.
01 — Business & market context
What you are trying to grow, who needs to choose you, where demand comes from today, and which business constraints should shape the marketing decision.
02 — Search & AI visibility
How your business appears across traditional search, AI-assisted discovery, relevant local or category surfaces, and the sources customers use to compare options.
03 — Website & conversion
Whether the website makes your offer clear, builds enough trust, and gives the right visitor a practical path to inquire, buy, book, or take the next step.
04 — Acquisition & channel efficiency
How current acquisition channels are contributing to useful business outcomes — and where spend, effort, targeting, or channel choice may be misaligned.
05 — Trust, follow-up & retention
The signals and systems that influence what happens after discovery: proof, reputation, lead response, lifecycle communication, retention, and repeat value where relevant.
06 — Measurement & priority
Whether the available data supports good decisions, what evidence is missing, and which issues or opportunities deserve attention first.
Two levels of diagnosis
Start small. Go deeper only when the evidence says it is worth it.
Free · High-level
Free Quick Audit
A high-level read of your current marketing with a score and the three most important findings. It is designed to show whether there is a meaningful issue worth investigating further — not to imitate a full consulting engagement for free.
Paid · Scoped after the first read
FAVE™ Deep Audit + Action Plan
When the Quick Audit shows a deeper problem or opportunity, the paid FAVE™ engagement goes further with evidence, deeper analysis, and a prioritized action plan. Scope and fee are confirmed before any paid work begins.
Built around the business
The diagnosis changes with the business model.
A useful audit does not evaluate a local service business, a complex B2B company, and an e-commerce brand with the same scorecard. The questions change with how each business creates demand and converts it into revenue.
B2B Marketing & Lead Generation
Buyer-intent search, landing pages, market visibility, lead quality, sales follow-up, and measurement around qualified inquiries.
Explore B2B Growth Local SEO & MarketingGoogle and maps visibility, reviews, website credibility, local search and AI discovery, conversion paths, and lead generation.
Explore Local Growth E-commerce MarketingWebsite and CRO, paid media, creative, lifecycle communication, retention, and reporting around profitable growth.
Explore E-commerce GrowthHow it works
Diagnosis first. Scope second. Execution only if it earns its place.
01
Share the context
Tell us what the business does, what is already happening in marketing, and where growth feels unclear or stuck. The current intake takes about two minutes.
02
We review the situation
Tanya reviews the context and the relevant marketing signals directly, looking for the few issues or opportunities that matter most.
03
Start with the Quick Audit
The free read gives you a high-level score and the three findings that deserve attention first.
04
Go deeper only if warranted
If the first read shows that deeper investigation would create real value, we scope the paid FAVE™ audit and action plan before any paid work begins.
Common questions
Practical answers before you choose the Quick Audit or the deep audit.
No. Search visibility is one part of the picture. The diagnostic can also look at website conversion, acquisition, trust signals, follow-up, retention, measurement, and how the pieces work together. The relevant areas depend on the business.
The Free Quick Audit is a high-level read with a score and the three most important findings. It is designed to identify whether there is a meaningful issue or opportunity worth investigating further.
The paid FAVE™ engagement is the deeper diagnostic step. It adds the evidence and analysis needed to understand the problem more fully and ends with a prioritized action plan. The exact scope and fee are confirmed before paid work begins.
Then we tell you. The point of the diagnostic is to make the next decision clearer, not to manufacture a reason to sell another service.
Yes. The diagnosis is useful regardless of who eventually executes the work. If what you already have is working, the recommendation may be to keep it and focus somewhere else.
No. The review is shaped by how your business creates demand and converts it into revenue. B2B, local service, and e-commerce businesses require different evidence and different priorities.
Start with evidence
Before you add another tactic, find out what the system actually needs.
Start with the Free Quick Audit. If deeper work is justified, we will scope it clearly before anything becomes paid.